Digital Marketing | London

Professional Diploma in Digital Marketing: Fashion, Beauty & Luxury Special

Up to £200 OFF the Professional Diploma 5 day course
exclusively for DIARYdirectory subscribers.

The Role of PR in a Digital World

The role of PR has evolved drastically in recent years and, as our audiences increasingly head online for their information and inspiration, the demand to deliver fully-integrated digital communication strategies that combine creativity with measurable results has never been greater.

That’s why Diary Directory has teamed up with Digital Marketing London Ltd to bring you an exclusive series of digital marketing bootcamps created especially for the fashion, beauty and luxury lifestyle sector.

Boost your skills in just 5-days

We appreciate that time is tight in your world, which is why these intensive bootcamps are designed to dramatically boost your digital knowledge and your ability to confidently build a winning strategy in just 5-days.

Expect to leave equipped with the latest insights, an industry-led diploma (validated by Google, Facebook, Twitter, Microsoft to name a few), plus lots of practical tools to help maximise your communication campaigns in today’s digital world.

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Here’s what you will learn:

Day 1

Introduction to Digital Marketing | This 3-hour session will get you started on the road to implementing effective digital marketing campaigns. We introduce the principles and processes, before and setting the context for Fashion, Beauty & Luxury Lifestyle brands.

Digital Display Advertising | Learn how to implement effective digital advertising and content campaigns. We discuss content, ad formats, planning, audiences, measurement and optimisation. We also explore content marketing essentials.

Day 2

Search Engine Optimisation – SEO | This 3-hour session will help you understand what is involved in Search Engine Optimisation and how the tactics underpinning SEO and help boost the organic search ranking for your website on Search Engine Results pages. Master the essentials and discover how your influencer relations can help boost your Google ranking.

Search Engine Marketing – PPC | This session will allow you to better understand PPC and how it can be used to effectively drive quality trafic to your website. Get behind the scenes of PPC and understanding why & when paid spend can enhance new communications campaigns

Day 3

Social Media Marketing | Delivered in two parts, part 1 is designed help you set up and prepare engaged social media marketing initiatives. We discuss setting goals, priorities and KPIs. Part 2 focuses on how to effectively promote, advertise and leverage social media campaigns. We also explore Listening, Measurement and Trends.

Day 4

Mobile Marketing |  Discover how this proven techniques can enhance your brand loyalty, experiential events, footfall and influence customer behaviour like no other. In this session we review ways to intimately connect with your customer using Apps, SMS and Location Based Marketing.

Email Marketing | From copy to click-through rates, we show you how nailing the right email process can enhance everything from press releases to bookings for in-store/retail activations. This session also covers the practical 4 foundational aspects of email marketing: Data Capture and Subscriber Segmentation, Email Design and Content, Email Delivery, as well as Measurement and Reporting.

Day 5

Analytics | Demonstrate the value of your PR campaigns with metrics that matter. This session will help you develop the skills to report on your digital communications campaigns through helping you with practical set up, tracking codes and a solid introduction to Google Analytics.

Strategy and Planning | We provide you with a structured approach to for participants, bring together all the channels of digital marketing covered in the diploma. The Strategy & Planning module is based on the Digital Marketing (DMI) Methodology, which incorporates a proven 9-step process to help you develop a well rounded digital communications strategy that can be adapted for ANY sector.

Fully-accredited Certification*

What’s more, once you’ve successfully completed the course you can also book a follow up exam at a local test centre to gain a fully-accredited (DMI Certified) Diploma in Digital Marketing, recognised in over 70 countries worldwide.

*£45 Exam fee payable directly to Pearsons at time of booking.

TRAINING DATES

Training takes place in Central London between 9.30am to 6.30pm

                                                         9th – 13th May   SOLD OUT  Join Waiting List

23rd – 27th May

20th – 24th June

8th – 12th August

22nd – 26th August

*** Availability for each session is limited.***

Special Offer for DIARYdirectory subscribers

Claim your DIARYdirectory discount today and learn how to boost your integrated communications skills, upsell your agency services and increase your confidence with expert training validated by today’s leaders in digital such as Google, Twitter, PayPal, Microsoft and Facebook.

Up to £200 off exclusively for DIARYdirectory subscribers.

Payment Options

Professional Diploma in Digital Marketing: Single Payment

£1,900     £1,697

Call 020 7692 8202 to discuss phone payments or
group bookings of 5+ delegates or more.

You can also book in for a quick course consultation with the Digital Marketing London team here.

Please read our Terms before booking.

Professional Diploma in Digital Marketing: Instalments

4 x Monthly Payments of £425 

Call 020 7692 8202 to discuss phone payments or

group bookings of 5+ delegates or more.

You can also book in for a quick course consultation with the Digital Marketing London team here.

Please read our Terms before booking.

Social Media Marketing (Double Unit – Full Day)

Dates & Times:

Thurs 26th May || Thurs 23rd June || Thurs 11th Aug || Thurs 25th Aug

9.30am – 5pm

£997

 

Call 020 7692 8202 to discuss phone payments or

group bookings of 5+ delegates or more.

You can also book in for a quick course consultation with the Digital Marketing London team here.

Please read our Terms before booking.

SEO Unit Only (Half day)

Dates & Times

Tues 24th May || Tues 21st June || Tues 9th Aug || Tues 23rd Aug

9.30am – 1pm

£497 

 

Call 020 7692 8202 to discuss phone payments or

group bookings of 5+ delegates or more.

You can also book in for a quick course consultation with the Digital Marketing London team here.

Please read our Terms before booking.

PPC Unit Only (Half Day)

Dates & Times

Tues 24th May || Tues 21st June || Tues 9th Aug || Tues 23rd Aug

2pm – 5pm

£497 

 

Call 020 7692 8202 to discuss phone payments or

group bookings of 5+ delegates or more.

You can also book in for a quick course consultation with the Digital Marketing London team here.

Please read our Terms before booking.

Mobile Marketing Unit Only (Half Day)

Weds 25th May || Weds 22nd June || Weds 10th Aug || Weds 24th Aug

9.30am – 1pm

£497 

 

Call 020 7692 8202 to discuss phone payments or

group bookings of 5+ delegates or more.

You can also book in for a quick course consultation with the Digital Marketing London team here.

Please read our Terms before booking.

Email Marketing Unit Only (Half Day)

Dates & Times

Weds 25th May || Weds 22nd June || Weds 10th Aug || Weds 24th Aug

2pm – 5pm

£497 

 

Call 020 7692 8202 to discuss phone payments or

group bookings of 5+ delegates or more.

You can also book in for a quick course consultation with the Digital Marketing London team here.

Please read our Terms before booking.

Analytics Unit Only (Half Day)

Dates & Times

Fri 27th May || Fri 24th June || Fri 12th Aug || Fri 26th Aug

9.30am – 1pm

£497

 

Call 020 7692 8202 to discuss phone payments or

group bookings of 5+ delegates or more.

You can also book in for a quick course consultation with the Digital Marketing London team here.

Please read our Terms before booking.

Display Unit Only (Half Day)

Dates & Times

Mon 23rd May || Mon 20th June || Mon 8th Aug || Mon 22nd Aug

2pm – 5pm

£497

 

Call 020 7692 8202 to discuss phone payments or

group bookings of 5+ delegates or more.

You can also book in for a quick course consultation with the Digital Marketing London team here.

Please read our Terms before booking.

Strategy & Planning Unit Only (Half Day)

Fri 27th May || Fri 24th June || Fri 12th Aug || Fri 26th Aug

2pm – 5.30pm

£497

 

Call 020 7692 8202 to discuss phone payments or

group bookings of 5+ delegates or more.

You can also book in for a quick course consultation with the Digital Marketing London team here.

Please read our Terms before booking.

Digital Marketing London

Together, we make it click.

ABOUT DML

Digital Marketing London is a collective of London's finest marketing experts powering some of the biggest and best-loved brands in the world today. We teach a five different accredited diplomas, delivered over an intensive 5-day boot camp. We also provide business upskilling, freelance PR & digital consultancy, and a careers matching services for youth marketeers. Company registration no: 09270424

CONTACT US

Phone Number:
020 7692 8202

Address:
Digital Marketing London Ltd
86-90 Paul Street
London
EC2A 4NE

september, 2019

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